Marketing Communication

Section A

Write Briefly:

  • Marketing
  • Communication
  • Publicity
  • Direct Marketing
  • Marketing Mix
  • Advertisement Layout
  • Advertisement Agency
  • Public Relation
  • Sales Promotion
  • Corporate Advertisement

Section B

  • Explain various components of Marketing Mix.
  • Differentiate between Public relation and Advertising.
  • What is the ASCI codes of advertising?
  • Explain the function of Adverting.
  • State the Importance and role of Public Relation.
  • Describe the Tool of Public Relation.

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